The buzziness of crowd wisdom

careers
All positions currently at Buzzle are for its Winescapes product team at Bangalore, India

Content Writer

Job Description

  • Research online and offline in specific domains of interest to Buzzle
  • Domain-specific content creation and management
  • Contributes to/updates the company’s social sites like Facebook and Twitter
  • Helps develop & document procedures to manage Web content
  • Keeps up-to-date with best practices in writing for the web, social media trends and domain trends

Desired Skills & Experience

  • Graduate or post graduate in English Hons, Mass Communication, Journalism or Arts
  • Excellent command over grammar & punctuation
  • Ability to write engaging online content
  • A flair for passionate for words and writing
  • Effective writing style that is fresh, consistent and customer friendly
  • Familiarity with internet marketing, Search Engine Optimization (SEO) or web development is a plus

Data Content Creator

Job Description

  • Research online and offline in specific domains of interest to Buzzle
  • Identify primary and secondary sources of data for Buzzle offerings
  • Maintain and update databases of company content
  • Keeps up-to-date with best practices in data management, website maintenance, usability, maintenance

Desired Skills & Experience

  • Graduate or post graduate in any discipline with a flair for data management and research
  • Prior experience in managing databases for any global website in e-commerce
  • Ability to interact independently with domain experts, business development, software development and support, trade partners
  • Familiarity with database administration or web administration is a plus

User Marketing Specialist

The User Marketing Specialist is responsible for search engine optimization (SEO), search engine marketing (SEM), email/content marketing, web analytics, mobile marketing, social media management, and ecommerce. The ideal candidate has direct experience in implementing a user acquisition strategy and tactics for a global market product in the B2C space. Proven success in a similar role, technical knowledge in the domain and a deep understanding of consumer markets globally are essential.

Desired Skills & Experience

  • Bachelor’s degree in Marketing, Computer Science, or related field or applicable experience
  • 2+ years of experience in web marketing including experience with search engine optimization (SEO), search engine marketing (SEM)email marketing, web analytics, social media, and/or ecommerce
  • Strong analytical, conceptual, and problem-solving abilities
  • Knowledge of software such as SEOMoz, GSiteCrawler, Rankerizer, RavenTools, Google Analytics, Omniture, Constant Contact, MailChimp, Google AdWords, and WebTrends
  • Strong verbal and written communication skills
  • Proficient in Microsoft Office applications
  • You have strong discipline and are able to work independently
  • You are self-motivated and have a solid work ethic
  • You thrive in a fast-paced environment
  • You have high energy and a positive, winning attitude

Partner Marketing Specialist

The role has following key responsibilities:

  • Develop and own the partner marketing strategy and plans ensuring that the strategies are aligned to the business goals of Buzzle.
  • Own the Go-to-Market Plans and manage campaign development into market. This will require close coordination with BD / Sales.
  • Manage the lifecycle of new and existing customer relationship (CRM) messaging and campaigns.
  • Maintain market, customer and competitor intelligence for priority markets and for partnerships.
  • Manage messaging, campaign and offer development with Business Development, the partners and any local marketing and sales teams and ensure fit with core Marketing Strategy
  • Identify and define any market research to provide insight to progress partner and market opportunities and ensure that partners also underpin Buzzle’s user led approach to marketing.

Pre-requisite Knowledge, Skills and Experience

  • Experience in marketing, partner or channel marketing, with a focus on developing Marketing strategies, go-to-market plans, campaign execution and business cases, preferably from within B2C industries
  • Prior experience setting strategic direction for partner/ channel propositions showing measureable performance improvements (e.g. increased growth rate, profitability, etc.)
  • A strong understanding of target geographies and trade channels
  • Appropriate experience of product launches in B2C markets
  • Ability to build and execute marketing plans (e.g. channels, reach, lifetime value, cost per acquisition, etc.)
  • A proven ability to design cross-channel, multi-media integrated campaigns
  • Solid knowledge of both quantitative and qualitative research methodologies through scholastic course work or hands on research experience
  • Experience of working with partners and channels globally.

Qualifications

  • Bachelor’s in business / marketing or equivalent experience
  • MBA or other post graduate marketing qualification preferred

Send your MS Word CV with all details of experience, compensation, join time and highlights to careers(at)buzzlenet.com